The key feature that seems to distinguish coca leaf and cocaine
from many of the other commodities that we’ve discussed thus far is the fact
that the transformations in the market were enormously influenced primarily by
political forces. It also serves to illustrate how attempting to eliminate the
market for a good without being able to effectively eliminate demand for that
good simply leads to the flowering of an extensive illicit market for that
good. This collides with the enormous importance coca and its derivatives had for
Andean nations, especially Peru, in creating a national pride and identity and
serving a culturally significant position. The commodities position as a
nationally produced good for expert and as a distinctive product developed
there, both in the form of agricultural cultivation and the creation of the
process to create crude cocaine, made it a significant influence in the
solidification of the Peruvian nation and state. It is an intriguing conflict
to observe, between the changing usages and values placed on the consumption
end of the chain and the varieties of stubborn persistence from the producers
both individually and collectively. Additionally, coca/cocaine seems to be a
commodity that changed more frequently throughout than the majority of other
products, with the possible exception of sugar and perhaps also cacao/chocolate.
Its transformation from energizing supplement to medical product to recreational
drug, and all the stages in between lends itself to commodity chain
exploration, observing how the movement of the product changed as the product’s
meaning and social identity was transformed either through changes in demand or
through political forces being brought to bear on elements of the chain.
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